Peter Thuis, Rienk Stuive
Editora Routledge
Sinopse: Business Administration offers an integrated, practical approach to all key aspects of business administration and to how business processes are managed.
The authors highlight the function and relevance of business management in day-to-day business operations. Business Administration offers a single frame of reference for all chapters:
– Management success stories;
– Management blunders;
– Socially responsible business practice;
– Key performance indicators;
– Historical trends in business administration.
This book is an indispensable tool in all degree programmes in which business administration is a key component, including Business, Economics and Law, as well as other economics and business programmes.